Rabbit Trail Brand Icons

Rabbit Trail is a brand that encourages and inspires self care. We collaborated with Eight Thirty Seven to create a set of brand icons based on their existing branding.

The Rabbit Trail brand combines a calming color palette, classic serif type, and elegantly rough hand-drawn accents. To keep that theme of clean lines with a hint of texture, we used a mix of painted textures with solid color blocking.

SCOPE

ART DIRECTOR

— Brand Icons
— Illustration

Jasmine Childress,
Eight Thirty Seven

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